We’ve had BYoD (Bring Your own Device), BYoA (Bring Your own application, sometimes called “Shadow IT”), and now consumers want BYoB (Bring Your own Biometrics – not Bottle)…:
Many consumers have been using some form of biometrics on their smartphones in their personal lives for several years. Now a new survey indicates that 70% of them want to use biometrics at work, too.
The “Biometric Consumer Sentiment Survey,” released by Veridium today, is based on responses from 1,000 US adults who have experience using biometrics to log into accounts. Respondents cited speed (35%), not having to remember passwords (33%), and security (31%) as the main reasons for looking favorably on biometric authentication.
“What’s clear is that passwords have not evolved,” says James Stickland, CEO of Veridium. “They have only grown more complex and confusing, so we’re finding that consumers want to move the experience they’ve had with biometrics to the workplace.”